When it comes to search engine optimization there are a few things you want to keep in mind. The internet runs on words like a car runs on gasoline, so your site is indexed by the search engine based on the words that you use in it. If you want to have a site that is ranked highly by the search engines there are some basic things that you need to do.
First of all have a URL (domain name) that is search engine friendly, what do I mean by that? Well so many times you will see a business with a domain name like this: "JasonsPlumbingService.com" If you have a domain like that it is highly likely that you are not getting the most SEO out of your site. The reason why is because search engines highly value the domain name and when people run searches they look there first. So for instance if there is a competing site in my town called "PlumberGriffinGA.com", then they are getting all the love from Google.
The next thing you want to make sure of is that the main keywords you are hoping to attract are sprinkled throughout your site. Post articles in your site and title them with the keyword phrase. Create categories on your site and use the keyword phrase for the category name. Write content for the site that has the keyword in it, being natural and not stuffing your content with keywords.
Finally, one of the best ways to get your website search engine optimized is to get high quality backlinks. Backlinks are links from another site to your own site. You can get these by posting in forums, making quality comments on other people's blogs, and writing articles on the topic which you post in article directories. When you make these postings you can (at the appropriate times) put a link back to your site. Keep in mind that you don't want to appear "spammy", but you want to post a link when it provides answers to people's problems.
Search engine optimization is something that we all need to work on so that we can benefit from lots of free traffic. If we buy the right domain names, create lots of keyword rich content, and use proper backlinking we will be sure to get lots of new traffic to our sites. This traffic can then be converted into people buying things from us.
The reason you wanted to work online was so that you would have more time to spend with the people that you care about. I have created a cheat sheet of ten things you can use to grow your business. Find out more about it right now by visiting Search Engine Optimization Tools, this set of cheat sheets is free, but the information is worth a ton!
By Jason C. Maxwell
No comments:
Post a Comment